Monday, June 14, 2010

Koenig & Strey Launches Its New Brand


Koenig & Strey Real Living has launched a brand advertising campaign to promote its new identity. The campaign will be seen in The Sunday Tribune, The Pioneer Press, The Daily Herald and The Wall Street Journal. Numerous calls have been recieved from people who have seen the distinctive new red and black signs to tell Koenig & Strey Marketing how much they love the new look. The yard signs are made of a reflective material making them really stand out at night!

Koenig & Strey is one of the most well known real estate firms in the Chicago area and is about to celebrate its 50th Birthday! The new ad campaign emphasises the high level of service provided as measured by an independent third party survey. Service is the key to Koenig & Strey's success because that is its core business. Koenig & Strey has some of the most experienced agents in the Chicago area, with an average 12 years in the business.  As any agent can tell you, the only way to last 12 years in real estate is by providing great customer service. With experience also comes market knowledge and an understanding of how to handle difficult situations. To prove the point, Koenig & Strey agents are now producing 54% better than last year, well ahead of the market.

Koenig & Strey is a market leader in luxury properties, with a higher average selling price than our competitors and we are an affiliate of  Christies International, the world's premier luxury marketing program.

Koenig & Strey is owned by HomeServices of America, an affiliate of Berkshire Hathaway, which is the second largest brokerage in the United States. HomeServices of America is committed to the Chicago market, as demonstrated by our recent acquisition of Schiller Real Estate in Elmhurst.

This is an exciting time to be part of the Koenig & Strey story. Koenig & Strey is expanding its market share and developing exciting new marketing technology that will ensure its position as one of the leading firms in the Chicago area.

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